BROTHERHOOD OF THE FEET: SANDY BODECKER

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There is perhaps no one man greater at understanding the passion and intricacies of both soccer and skateboarding culture and their impact on the masses than Sandy Bodecker. When we started this feature, Bodecker was alive. You can imagine our shock when we learned–in the middle of writing this piece–that the legend passed away on October 2nd, 2018 from a battle against throat cancer. Not only does this affect the tone of the piece, inevitably turning it into a homage to his legacy, but more importantly it affects the world of both soccer and skateboarding as a whole.

For those unfamiliar with the Nike veteran, Bodecker was the architect responsible for instigating both the Nike Football and Nike Skateboarding divisions. Through his own passion and deep-rooted understanding of just how important these two sports are within their respective worlds, Bodecker put it best, “if Nike was going to truly be a global sports brand then we had to be great at soccer…It was sort of a cultural imperative.” Knowing his impact on both these worlds, because let’s be honest, Nike dominates when it comes to sports–yes even skateboarding ripe with vital-to-the-culture DIY brands–it becomes our duty to share our interview with the man conducted only weeks prior to his passing.

Going through his answers, it becomes blatantly apparent that Bodecker was the perfect vessel for channeling the importance of spreading both soccer and skateboarding culture to an audience the size of Nike’s. While it is safe to say that both sports ran strong the world over prior to Nike’s involvement, it is equally as notable just how much the brand has influenced and educated the general public since. And while this intro now seems to sound a little like its sponsored by Nike, I’m only emphasizing the scale of Nike’s influence on the two sports to help emphasize just how important Sandy Bodecker was as the man behind the scenes.

But before we delve into what made Bodecker so integral to soccer and skateboarding, it’s worth looking at how he got there. Bodecker’s last position at Nike was its VP of Special Projects, his first was footwear test coordinator when he joined the then running orientated brand back in 1982. Since then, Bodecker has held titles such as VP of Sports Culture, VP of Design, VP of Action Sports and more. Having moved internally throughout the company, Bodecker was able to fully understand, perhaps more than most, what Nike’s ethos stood for. While it’s easier to bring that ethos to the masses, the challenge is bringing what the masses has to say back to the brand. Bodecker was an expert at this. “Sandy aimed to visit a series of local skateshops to listen, learn and hopefully get a chance to inspire the skate industry with a newly reinvented Nike SB Dunk,” Nike states in an article on Nike News last year.

This is what made Bodecker so important to not just Nike, but to the people who followed and appreciated what Nike offered. You’ll be hard pressed to find a true SB Dunk head who doesn’t at least recognize his name. “With its focus on artistic individuality, creative collaboration, and epic limited edition product drops, Nike SB ruled and defined the sneaker game for close to a decade. None of it would have been possible without Sandy’s genuine passion and appreciation for both skateboarding and what would later become known as sneaker culture,” writes Woody from Sneaker Freaker mag in his own homage article.

And then there’s Nike Football, a now world-leading sponsor for the sport with many of its top players under its roster, and a major part of what soccer is within America, with Nike being the sponsor for half of the MLS in its inception. Soccer has been a part of Bodeckers life since even before his formative years, having “played soccer since I was old enough to walk,” he tells us. Bodecker saw just how important soccer was to the world, and if Nike wanted to be the biggest sports brand in the world, it had to get involved with soccer. Bodecker made that happen, and we thank him everyday for it. But not only is he passionate about soccer and skateboarding and having the rare ability to professionally connect the dots within their culture, he’s also a comedable human being. When asked what he would like to see more of in soccer culture, his answer couldn’t have been more dignified, “it would be to become a loud voice of positive social change, whether that’s to fight racism, poverty, classism, environmental challenges.”

With the below interview being perhaps one of his last, we urge you to read through what Sandy Bodecker has to say about the current state of soccer and skateboarding, his thoughts on where both worlds are heading towards, how his time at Nike really looked like, and much more. In addition to our exclusive interview, we also had the privilege of documenting Sandy’s own archive of footwear which you can enjoy below. Sandy, here’s to you, and may you Rest in Power.


Having been with Nike for so many years, you must have seen a lot of development within the brand outside of just running. Talking specifically about soccer, how would you word Nike’s approach towards the beautiful game? What is its ethos behind soccer?
I think the first word I would choose is “committed”… in the same way that we have been committed to running and the entire running community, we do the same with soccer. It starts with being connected to and fully understanding the game at all levels, and continually exploring innovative ways to enable players and teams as the game continues to evolve. Having personally experienced the game on every continent with the exception of Antarctica, you see and feel the passion the world has for the game and we use that passion to help fuel our innovation.

You’ve been integral in pushing soccer culture within Nike. Why was/is this important to you?
I’ve played soccer since I was old enough to walk. My father was Danish and I had as much a European upbringing as American, and being from the east coast (NYC/New England) I played from middle school on in both organized as well as pick-up games. Being aware of the importance of this as the biggest global team sport, if Nike was going to truly be a global sports brand then we had to be great at soccer… It was sort of a cultural imperative.

What do you look to for inspiration when it comes to soccer at Nike?
The inspiration comes from the athletes, the teams, the coaches and of course the fans. They all provide many nuanced layers of inspiration for Nike and me personally. We value their insights to the game and how we can help them perform at the highest level and to meet or exceed their individual or collective potential.

Can you highlight some of the main challenges you’ve found within soccer culture from a global standpoint?
I don’t really view the cultural differences as challenges but more as opportunities to deepen and broaden our understanding and connection to the game. The rich and diverse cultural views and approaches are what make it the “Beautiful Game.”

Being a soccer-orientated media platform, we see a lot of marriage between soccer and other forms of creativity, be it art, music, other sports, etc. What’s been the most obvious marriage for you and why?
I think social media has provided a platform and given a shared voice to athletes and fans. Due to the global nature of the game and the size of the global fan base soccer stars have a bigger social media base than any other sport. This combined with much higher level of outside interests by many of the biggest players and the money they’re making, make it a natural melting pot of the different cultures of art, music, design, entertainment…it’s analogous to basketball in the US but on a global scale. If I had to pick one for soccer, I would pick music as that is the true universal language that has no boarders.

Seeing as we’re enjoying the World Cup right now, is there a country that you’re rooting for? (while we’re passed this period now, we decided to leave this in to keep the interview in its original form)
Well, with the US out, I’m “doubling up.” One side of me is barracking for Denmark (obvious reason) and the other side is for Australia, my adopted home. Not much chance here but I value loyalty.

While the future is hard to predict, where do you see the sport of soccer going in the far future in terms of product innovation?
Soccer like any sport has a unique set of demands and in general players want to do more with less, you couple that with how the game itself continues to evolve and future environmental factors, there are lots of areas to explore from an innovation standpoint. As technology and material science improve, these will also provide new paths to explore and apply.

What would you like to see more of within soccer culture?
If I had one thing I would personally love soccer culture do more of, it would be to become a loud voice of positive social change, whether that’s to fight racism, poverty, classism, environmental challenges…basically to rally globally and collectively to enable positive change.

What’s your personal favorite soccer shoe?
Ahhh this will show my age but I’m partial to the original Ronaldo Mercurial

Given your involvement and influence on Nike SB, what were your thoughts on the Skateboarding division before you got involved, and where did you want to take it to – and why?
There were certainly some parallels that I considered when I accepted the Nike SB challenge. The main ones were, in both cases we were outsiders looking in and neither the skate or the soccer community were asking or looking for us to join in. It was really the opposite to that. The second, what we needed to do to gain a foothold was not going to happen overnight and we needed to be willing to commit 100% over an extended period of time before we could judge if we were going to be successful or not. With SB we wanted to be considered over time as a real and committed part of the core skate community but do it in a way the was unapologetically Nike. Essentially we wanted and needed to earn the respect, not buy it, as many expected us to do.

There are a lot of connection between soccer and skateboarding in terms of their cultures, such as borrowing designs when it comes to fashion and shoes. Being involved in both, how would you describe the connection in your own words?
There are definitely parallels from a cultural perspective and you see that where ever you travel to. I think the connection to the art community is a little stronger in skate due to board and T-shirt graphics playing such an important role and probably is pretty equal when it comes to music. But it does depend on where you are in the world. As an example, if you go to Brasil the top 2 sports for boys are skate and soccer and the girls are catching up… the creative community in general is deeply immersed with both so there it’s pretty equal. While is the US, skate is definitively ahead on the creative connectivity due how the sports have developed. From a footwear perspective both sports have their sort “ah ha” moments that sort of launched them into the collab mode. For soccer it was the 98 World Cup and the original Ronaldo Mercurial in silver/blue/yellow. Prior to that it’s was primarily black/White and that opened the flood gates to where we’ve evolved to today. For skate it was the SB Dunk collab’s we did with our original skaters Gino, Reece, Richie and Danny, along with early work on the AF1 that helped launch what is now the sneaker collector culture. Today you see those connections evolve with collab’s like the Neymar/Jordan collab on and off pitch.

What are some of your favorite soccer silhouette’s that you’ve pulled inspiration from specifically for Nike SB?
The two that stand out are the early Tiempo indoor and the first Mercurial Flyknit Hi both were leveraged into skate shoes that core skaters would use every day. The Tiempo SB has had 3 different iterations over the years.

Where do you see the connection between soccer and skateboarding going in the future?
I think as the popularity of soccer grows in the US and skateboarding grows outside the US, you’ll see more and more connectivity both sports rely on and are built around what you can do with your feet, are very democratic in nature and physical size doesn’t become an inhibitor to achievement at the highest level. Also in many parts of the world where access and cost become factors, there is a broader level of access for more kids so again back to the democratic nature of both sports. With skateboarding becoming an Olympic sport and the continued excitement around big tournaments like the World Cup or Champions League the future is bright and exciting for both.

SANDY BODECKER’S FOOTWEAR ARCHIVE


 

 

 

 

CAN THESE OG BRANDS REEMERGE AFTER JORDAN?

So the hype around the PSG x Jordan Brand collab was more than real. What we fail to realize though, or at least what I did initially, was that this is not the first time a brand totally foreign to the world of soccer has come in to stake its own claim. While numerous brands have come and gone before the Jumpman, the overwhelming success of this PSG x Jordan Brand collab has proven that there is obviously more than enough room for other brands besides adidas and Nike. There is clearly and more importantly real opportunity for brands out there right now, especially those with a streetwear heritage, to reinsert themselves back into the spotlight.

What follows is a list of brands I consider prime for a comeback or that I’d simply love to see back in soccer.


FILA

I start off with what is perhaps the biggest longshot, and that is FILA. Here in the United States, FILA has not been hot since the Grant Hill sneaker line. The same can be said about its stint in soccer as its heyday came at about the same time in the late ’90s and early 2000’s. Though the brand is not totally out of soccer as it sponsored some lower league teams in recent years, you start to wonder what sort of splash FILA could make in this new context we now find ourselves in, as well as with a much higher profile club to back it.


REEBOK

Reebok, as we all know, is a Crossfit brand nowadays, but who could forget the fire kits they put out in the not so distant past. This away number worn by Javier Zanetti in the late ’90s is one of the best put out by the brand. I know I can’t be the only one who wouldn’t mind wearing something similar to this with a fresh pair of Reebok DMX’s.


STARTER

Starter is another brand with a streetwear past to make a foray into soccer. Only a few years ago, the brand kitted out Oxford United, a team from the lower tiers of English football. While its design for the club’s home kit is not something that immediately grabs my attention, Starter still has an unshakeable nostalgia tied to it. There is definitely much for the brand to capitalize on, which is why I’d love to see some soccer club partner with Starter on some sort of apparel line at the very least.


CHAMPION

Rounding out the list is Champion, the brand I consider to have the most potential of all. Unlike all of the brands profiled just now, Champion is the only brand to still have considerable cultural relevance in the present day. Most of us might remember Champion in its time outfitting Parma. As those kits are still very sought after, I can’t help but wonder why the brand has yet to stage a comeback in soccer.


I hold out hope that some, if not all, of these brands will make their triumphant return. The timing just seems right as soccer now has the type of consumer that appreciates the allure of a brand with both a sport and streetwear past. Make sure to let me know your own thoughts on this topic in the comments below.

THE INSPIRATION BEHIND BEKCHAM’S FLASHY NEW CLUB

Neon lights, banging beats, party people and little sleep; some of the many things that typify the legendary city of Miami. Despite the often care-free, show-up late attitude of this South Florida community (the 2013 NBA Finals… yeah we’re still laughing), Miami is also a major sports city. From the undefeated 1972 Miami Dolphins and legendary quarterback Dan Marino to showcasing LeBron James in his back-to-back reign of terrorizing the league, Miami has given the nation timeless moments in the ether of sports history.

Enter David Beckham, a sportsman and cultural icon in himself. Having long sought his stamp on the managerial side of soccer, Becks has finally been granted Club Internacional de Fútbol Miami, the newest expansion team to the MLS. Inter Miami C.F. for short, already has the internet trolling, but aside from the name, which yes, could be slightly more creative, the design and inspiration is on point.

Going back and forth over what truly embodies Miami, Beckham aimed to represent the great Southern American influence that has come to embody the city. Though minimal in its presentation, each element in the crest reflects a different but unifying aspect; for example, the herons who are both inhabitants of the city and animals that migrate from Alaska as far as the coasts of Brazil, represent the many migrant communities that have made Miami their own. The eclipse in the middle showcases the day-and-night attitude that is ever-present throughout the city along with the ring around the crest that brings together the city’s inclusive nature. To cap it off, the pink and black color palette reflects the pristine views of Miami’s iconic sunrises.

Designed by DoubleDay and Cartwright’s Kimou Meyer (aka Grotesk), the club badge
beautifully blends Miami’s cultural pastiche in a clean graphic direction that serves as a great step forward for the rest of the MLS to follow. No stranger to the world of sports, Grotesk operates the vastly popular Victory Journal and states that the design process for Inter Miami took a long three years to bring into fruition.

THE BEST LIFESTYLE X SOCCER FASHION COLLABS

We as soccer fans will take anything that draws positive and unique attention to the game, especially attention from those who may connect with fashion but need another outlet to love soccer. Collaborations between brands can open doors for new and exciting products in the fashion world, and collaborations in soccer fashion have taken the game to new heights, and perhaps, more importantly, has expanded fanbases.

Here is a list of some highlights of projects that stood out in recent years. Though I was going to rank them, that became far too difficult. So instead we can just appreciate each for its unique contribution.

LEVI’S X LIVERPOOL FC:

Levi’s recently teamed up with Liverpool FC to add subtle twists on old Levi classics. At the heart of the collection is the 511 slim fit jeans with a twist. The iconic back patch got an upgrade to Liverpool red and this is probably the most noticeable change of all the pieces. My personal favorite is the Sherpa trucker jacket with a small “You’ll Never Walk Alone” hang tag at the base of the neck collar. The entire collection screams classic minimalist – something Levi Strauss Company has built a successful brand around.


SOPHNET. x NIKE:

SOPHNET, the Japanese Streetwear brand, partnered with Nike to create FC Real Bristol. Real Bristol is one of the first imaginary soccer clubs with its own clothing line. The line, since its first drop in 1999, has grown to be quite extensive with over 1,000 items for sale on their website. FC Real Bristol was one of the first of its kind and headlined the imaginary club with “fans” being buyers of the product. Being so new and innovative, it was easy to appreciate.


SUPREME x UMBRO:

Would any collaboration conversation be complete without headmaster Supreme? Before you groan, let’s check out the Umbro and Supreme mashup from 2005. You know… prior to the small logo on a Hanes white T-shirt days. An NYC skateboard label and one of the most prominent soccer brands of all time – two powerhouses to say the least. In 2005, soccer wasn’t exactly on America’s radar but Supreme confirmed (yet again) that they can work with anyone.


YOHJI YAMAMOTO X ADIDAS FOR REAL MADRID:

Probably the most badass idea of all, Yohji Yamamoto, a fashion icon of Japanese streetwear who spearheaded adidas’ Y3 line, designed jerseys for Real Madrid. Prior to this release, there were multiple fashion designers working for soccer clubs but their products stopped at the locker room with sweat suits and club shirts; Yohji’s made it on to the pitch. The kit features a slate grey half bird-half dragon over a black silhouette. Likely the easiest kit to transition from pitch to streetwear.


VIRGIL ABLOH’S OOFF WHITE x NIKE

Rounding out the list with arguably the most prominent fashion collaboration is Virgil Abloh’s “Off White” with Nike. Simply put, taking on a major brand like Nike and recreating over 10 classic silhouettes is a beast in itself. Bring that into the soccer realm and you’ve got streetwear-meets soccer-meets the mainstream audience. Pretty bold move if you ask me. Virgil ran with it and the “Off White” theme has exploded. From foams to Airmaxes and Jordans, to the Mercurial Vapor 360, the signature quotation marks have taken over their own piece of Nike’s dynasty. A collaboration list wouldn’t be complete without it.

HERE FOR THE COMMENTS: UMBRO FOR JAMAICA

I think we can all agree that a great look for Jamaica had been a long time coming. Yes, the Jamaican bobsled team from Cool Runnings had a memorable look, but at least in the world of soccer, I believe most people would point back to the 1998 Kappa World Cup jersey as the last time the Caribbean island nation gave us a kit to talk about. This, however, is now a thing of the past as Umbro’s brand new home and away options for Jamaica left me dumbfounded when I first laid eyes on them. While I could talk about everything that’s great about these kits, as usual, I thought I should switch it up a bit and extend the dialogue we’re going to have about Jamaica’s new look by sharing some of the comments I have gathered throughout various Instagram pages.

It is obvious Umbro’s effort has received overwhelming approval. No comment can be more reflective of this support than the one below:

spencer_loop: “Usain bolt about to play”

I can’t disagree with this comment. The kits make me want to play for Jamaica and I am not even Jamaican. Additionally, I love these kits so much that I see myself outrunning the fastest man on Earth in order to get them.

Both kits are exceptional, but some people have already chosen their favorite.

guerrilla_fc: “that away kit is 🔥”

Guerrilla FC expressed a very common opinion on social media. By far, Jamaica’s away kit steals the show with its unique graphic print across the lower portion of the jersey. The home kit, however, is still a solid option as it too has some distinct features. What I love most about the home look is the taping on the sleeves which combines the Umbro diamonds with a prominent feature of the Jamaican flag. This is a perfect blend of both brand and country and you get something that is easily identifiable as both Umbro and Jamaica – something that’s pretty rare to see nowadays.

Some people though are more modest with their approval.

yungrichard:_ “kits lowkey heat 🔥🔥🔥”

@yungrichard_ writes the biggest understatement about these kits. There is nothing lowkey about them. If anything his comment should have read that these kits are highkey heat.

From this, you move on to the people who already have these kits among the best of the year.

brxxxck: “Way hotter than the Nigeria 🇳🇬 kits at the WC.”

Okay so this comment is certainly up for debate, but I do not think @brxxxck is wrong when saying this. If there is one thing that Jamaica’s kits have going for them that the Nigeria kit does not, it is that Umbro has devised truly original looks that are not inspired by previous designs.

Did I say people really love these kits?

alistairslack: “They are so peng”

Okay so this comment is one I was initially confused by but I assumed it just had to be good. One quick Google search later and I found out I was right.

Still, not everyone will be a fan.

liam_mclachlan113: Possibly one of the ugliest kits I’ve ever seen

Yes, this comment left me the most confused of all. It’s not a very popular opinion whatsoever either. I don’t agree with it, but I am sure @liam_mclachlan113 will see the error of his way eventually.

On that note, I welcome everyone that may either hate or appreciate these kits to share their own comments with us below!

ANOTHER NIKE CLASSIC WITH THE PREMIER II SALA

Unlike any other major sport, Soccer and by extension futsal, share a symbiotic relationship with street fashion. Shirt, shorts, shoes…simple really. It only makes sense then; that what we often see on the pitch and court is what we continue to rock off it. To focus on the latter, Nike has hit yet again with another indoor classic, the Premier II Sala collection.

Continuing a tradition of timelessly clean boots, Nike keeps it classy yet functionally forward with this latest release. Starting with color: the shoe comes in a clean “Desert Sand” and “Midnight Navy”, to which would virtually complement any fit. As for comfort, the shoes upper is rugged and sturdy, built for the countless courts it will be played on worldwide, and features lightweight mesh alongside supple suede accents. To bring it together, Nike has instilled its Lunarlon technology, a soft and durable foam core base that’s both lightweight and resilient.

The Nike Premier II Sala Collection arrives at an interesting time, as fashion is hearkening back to the many styles seen throughout the ‘90s and early 2000s. Baggy pants, eccentric shades, flashy color palettes, and oversized tops are but a few of the trends currently dominating the street landscape to where we’ve seen other sportswear giants, such as adidas, dropping its own set of historical and modern kicks with the recent release of the Predator Accelerator TR Ultraboost and forward thinking Sobakov.

Like its German counterpart, Nike also pays its homage to its past by blending the right amount of history with just the right amount of modern technology, where the shoes just feel right and will feel right for a very long time.

Images from soccerbible.com

INITIAL THOUGHTS ON THE IMPENDING PSG X JORDAN COLLAB

It is obviously no secret: PSG and Jordan Brand as we all know have linked up for an extensive soccer and lifestyle collection and the day to finally see all of it is only getting nearer. Before that day comes though, I thought it best to share my initial outlook on such a collaboration in order to spark conversation that perhaps reveals the same concerns I may have as well as all the possibilities others may see that I am overlooking.

To begin, I am not surprised that such a collaboration has come about. In recent years, Jordan Brand has made moves to distinguish itself as more than just a basketball brand. In college football here in the United States, Jordan brand now outfits some of the most recognized programs such as the University of Michigan, University of Florida, and Oklahoma. The heart of this partnership is recruitment. A relationship with Jordan brand allows a school to attract the best prospects in the country while at same time maintain the cultural relevance of the Jumpman.

If our memory serves us right, this will not be Jordan brand’s first foray into soccer. Just two years ago, Jordan brand linked up with Neymar for the NJR x Jordan Collection. The project featured a Bred Brazil jersey but was highlighted by Hypervenom boots inspired by the iconic Jordan 5. At the time, and still to this day, I saw this collection as a more logical collaboration. Numerous athletes both in the baseball and football world had already taken their love of J’s on to the field with unique cleats, and most recently we now even have Kyrie Irving bringing a new spark back to the Nike SB Dunks with his latest special edition Lobster Kyrie IV’s.

The concerns I have with this Jordan collaboration, therefore, lie more on the apparel side. On the lifestyle side, I am intrigued by the strong pieces already revealed by the likes of Justin Timberlake and Travis Scott. Both are items I would pick up in an instant, especially the basketball jersey worn by Scott which takes a clever spin to the Paris branding. It is only as we move to the pitch offerings that I become more apprehensive of this partnership. Initially, I fell in the same camp as the soccer purists who thought it absurd for a brand with a man holding a basketball to grace the likes of a soccer jersey. It seems awkward no doubt, but essentially it’s something I can get over because I do think that there can be a place for Jordan brand in the world of soccer.

What I hope took place in those meetings between PSG and Jordan execs is therefore a real discussion on what Jordan can offer to kit design. From what I have seen in the past, Jordan brand has made little effort to distinguish itself from its parent company, Nike. Both the Jumpman and swoosh seem interchangeable which leads to my next point. If this collection is simply about brand recognition or “corporate theater” as Paul Lukas has referred to past Jordan collabs, then this partnership will be somewhat of a disappointment as well as a missed opportunity to take this growing soccer culture past the hype and into new frontiers with real possibilities.

ONCE KILLING THE KIT GAME, KAPPA IS NOW AN ICON

Kappa is, without doubt, a brand that is coming back into the mainstream in terms of fashion, but for those that are more familiar with its lifestyle offerings, the long-standing brand was once producing absolute fire soccer kits back in the day.

They’re still producing kits today for teams like Napoli and Torino, but reflecting on the history of the brand, some of their kits were beautiful and are now icons. Teams like Juventus, Barcelona and Manchester City have all donned the Kappa logo on their shirts, with these kits filling up numerous spaces on my wishlist and it goes down to pure aesthetics.

Maybe it’s my very deep inner Hypebeast coming out, or maybe it’s my nostalgic side (most likely the latter), but the Kappa shirts from the ’90s are incredible. The Kappa logo running down the sleeves, the collars and the pure class designs on them just make me fall in love with every shirt. Look at Barcelona’s kits from ’92 to’98 – they’re stupendous. And seeing a player like the Ronaldo wearing these sorts of kits just makes me fall in love with them even more.

Now, the kits that the brand is currently offering us are truly a fall from grace. Albeit, they’ve done some adequate kits over the recent years that have impressed various kit nerds but for me, they’ve plummeted from what they were once producing. That isn’t a dig at the brand, it’s just a personal preference on kits and it highlights just how good their ’90s kits were.

Soccer kit’s have a 20-year turnaround – normally. A kit will become ‘fashionable’ due to trends wanting classic/vintage items circa 20 years on. Kappa is a brand that is becoming popular again and I see more and more people wearing it, including myself. Alongside this, the sub-culture of soccer is becoming increasingly mainstream and shirts can now be seen as a fashion item rather than the team you support. ’90s Kappa shirts suit this perfectly. Their shirts can be sought after by collectors but also by the fashion conscious. We’ve even seen superstar Kendall Jenner wearing a vintage Juventus Kappa jacket before, and this is substantial evidence that vintage Kappa football items are for much more than just your average soccer fan – a Fact… Apparently.

Kappa: A delightful brand that was once killing the kit game and one that has now seen its shirts become more popular with kits due to the nostalgic and vintage trends. Kappa is an icon. Respect them.

A PERSONAL TRIBUTE TO THE DESIGN OF THE MAGISTA

I never wore the Magista as a cleat, but I did regularly wear the Footscape sneaker version. I probably can’t give you a good look into what it is like to wear the Magista from a performance point of view, but from an aesthetic and whatever Nike told us about technology view? I gotcha.

The Magista came about in 2014 and they revolutionized the game. Launched by Iniesta, the first-gen Magista featured the sock-like collar alongside a FlyKnit upper that we see on so many boots today. It wasn’t just the technology that I loved about the Magista; it was mainly the look of it. A beautiful design with so many colorways being released over the years since its inception.

A whole 26 colorways of the first-gen Magista were released and there wasn’t many I disliked. The whole look was intriguing, with the upper and base colors supporting an underlying color in a net-like design. This offered a delightful look, with the chance to combine some wonderful additional colors. We’ve seen turquoise combined with orange, which surprisingly worked and became one of my favorite releases of the silhouette. The Magista seemed to be a representation of the expression of creativity, both on and off the pitch. This is why all the magicians of the game wore it, from Andres Iniesta to Kevin De Bruyne, to Mario Götze (who scored the 2014 World Cup-winning goal in a pair of these).

Where it became cooler, was the Magista Obra II. An interesting development from Nike in terms of tech and aesthetic. The first release of the second-gen was a delightful but weird release. The colorway was a direct replication from a heat map which highlighted where a player would make contact with the ball the most. Not only did the colorway feature this design, the boot’s shape, and texture were also designed with what the player’s foot would be like if its sole purpose was to be playing soccer. As a boot aficionado, a release like this had me hooked on the Magista Obra II, and to be honest, I loved many of the Obra II colorways.

Now, all that being said, with the recent release of the Phantom by Nike, the Magista dies. A sad time indeed, as the now legendary-in-my-books Magista was built for intelligence and creativity – by intelligence and creativity. It was – and still is – an intriguing boot, especially the second-gen. it’s a wonderful addition to soccer’s footwear market, and despite never wearing it during a game, I loved it. Happy retirement.

WOULD YOU WEAR YOUR FAV ALBUM AS A SOCCER JERSEY?

Well, if you’re a fan of both music and soccer then we can safely assume your answer would be yes, right? The concept of taking your favorite album’s artwork and turning that into a soccer jersey begs the question of why it’s never been done before. Well, thanks to graphic designer Nick Texeira, we now have a good reason to push this design notion into reality, as his reimagining of some of today’s most popular music album artwork into kits proves just how amazing this idea can be.

Texeira’s concept artwork seen here focuses mainly on popular hip-hop albums, which he has turned into the designs for an array of global team kits, as well as throwing in his own choice of sponsored branding. This includes such mashups as A$AP Rocky’s Testing with Chelsea FC; Post Malone’s Stoney with FC Barcelona, Migos’ Culture II with Atlanta United FC; Drake’s Scorpion with Toronto FC; and Young Thug’s Slime Language with LAFC and more, not to mention other types of concept kits on Texeira’s Instagram account. Have a look at the designs Nick Texeira has put together, as well as his official website, then leave us a comment on what album x soccer jersey you would want to wear.