When you think of “guerrilla,” you think of small concerted efforts. For Guerrilla FC, which takes this very name, the term fittingly described its past product offerings. However, if those releases were an attempt to briefly disrupt, its new Spring 2018 collection might be better seen as an all out assault or takeover of both soccer fashion and culture.

This release from Guerrilla just felt a little different. Immediately from the first teaser videos that I saw on the brand’s Instagram account, I could sense more of an artistic direction behind this new product offering. It almost felt as if I was seeing a new Guerrilla that was now marketing itself as less of a soccer and creative collective who just so happened to make cool clothing, but rather more of an actual football lifestyle brand. A visit to Guerrilla’s site now only confirms this venture as Guerrilla FC now calls itself “streetwear for the football cultured.”

This term is obviously laden with meaning. In terms of streetwear, the inspiration is evident both in the staging of the brand’s lookbook as well as the edgy design of the individual pieces. One of the standout items from the entire offering is a third iteration of the brand’s jungle leaf motif jersey which now arrives in a streetwear-ready and all-too popular blacked out version. A track pant too replicates the same aesthetic, however, the collection also introduces a bit of color through a black and white ringer T-shirt, as well as an off-white short sleeve hoodie.

Interestingly, it is this same short sleeve hoodie which makes the intentions of this entire collection most clear. Imprinted with the words “for the culture” on its front, the hoodie brings into focus a number of different aspects from the collection. You begin by realizing that for something to be “for the culture,” it has to be of the culture. The collection definitely meets that requirement as Guerrilla’s partnership with Umbro, together with the offering of soccer staples such as jerseys, ringer tees, and track pants, lend the whole project a sense of legitimacy and authenticity. This organic quality is only magnified when you turn back to the video lookbook itself. The whole production has this candid home video feel to further stress that these products are made by real everyday people who are part of the culture they are selling.

While the pieces on their own make a bold impression, the loudest statement may just be from the models for the actual clothing itself. It is important for one to note that unlike most other soccer or soccer lifestyle brands out there, Guerrilla consistently makes an effort to highlight women. For this reason, there is more to take away than just style, as by highlighting a culture of inclusivity, Guerrilla contributes a voice that can more effectively speak to the true spirit of soccer culture.

With this, I think back to Guerrilla’s “deeper into the jungle” mantra and start questioning whether it is Guerrilla who aims to find something, or if it is just us who are glad to have found them.

You probably already have your own answer to that so make sure you head here to pick up Guerrilla FC’s new collection.

Images via Guerrilla FC.


Building on the success of last years brilliant collaboration, Nike and EA have created another stelar boot. This years collab sees a deferent vessel than it’s predecessor with the Hypervenom 3. The inspiration however, remains the same with nods to EA’s digital motion capture graphics seen throughout the upper. Nike’s iconic Volt and black colorway make up the boot with a gorgeous metallic/iridescent sole plate. Have an up close look at the limited collab below.




The Puma One has proved a revolutionary boot by combining classic soccer boot materials with modern tech and design. Kangaroo leather joins a brand new evoKNIT sock collar along with a seamless heel counter and midsole. The new Chrome 17.1 model adds a futuristic stroke of decadence and sleekness. Have an up close and personal look below.

The Puma One Chrome 17.1 is available now at



“It’s not a football club, it’s not artwork, it’s all that at once.” Reads a quote on A.S. Velasca’s website. A club which was founded in 2015 by five like-minded individuals of French and Italian descent. Based in Milan, the club was born of the idea that football is nothing but an art-form. As such the owners have tasked artists to design a piece for the club to wear on their kits throughout the season. The artwork takes the place of where most clubs have a sponsorship blasted across the chest. While their kits are manufactured by Hummel, the artwork designed by  Parisian graffiti artist Zevs is brazen to say the least. It features the iconic Nike swoosh transposed over the equally iconic adidas trefoil, all done within Zevs trademark “liquidation” technique. According to a club official Hummel had nothing to do with the design. They merely offered a vibrant canvas. 

“Regarding our jerseys, Zevs is showing us disappearance. No more logos just a powerful artwork. In this brand’s world, Zevs superposes two drips in which everything disappear. As in Aikido, the artwork of Zevs is about abandoning the ego; enemy do not exist, we absorb it inside ourselves… to create something new. ” -Wolfgang Natlacen (co-founder)

When words like the above come from one of the owners of the club it is obvious that the clubs identity is crystal clear and executed, from top to bottom. A.S. Velasca are barely two years old and dwell in the bottom realms of Italian football, but with an ethos such as theirs we have a feeling Milan will soon have a third wheel.

For more on the A.S. Velsca kit and story head over to


The Hypervenom 3 has been an absolute revaluation. After some growing pains with the first two iterations, the silo become what many feel is the Nike’s best boot to date. Featuring an all flyknit upper and fywire that keeps the foot locked down during violent movements. Poron foam pods grace the strike zone which adapt to provide a soft touch for control and a prime touch for finishing. The biggest stride in tech comes from it’s segmented, “hyper-reactive” sole-plate. The flexibility and freedom is unmatched.  

All of the brilliant tech is dressed in a volt, hyper orange and poison green for a classically loud statement. Nike’s latest looks all the better under a detailed, high-def lens. Have a look below.

For more on the Nike Hypervenom 3 go HERE


One of the most polarizing figures in all world soccer recently dropped a brash and bold collab with adidas. The Paul Pogba  Collection features a broad spectrum of fare that tows a line between lifestyle and soccer. For our latest details piece we take it to the pitch with the Pogba Collection ACE 17 Purecontrol UltraBOOST and soccer ball.

First the ball, dipped in a shiny black coat with subtle, gradient reptilian skin texture and an elegant gold Pogba logo. The boots are given a gold sole plate, the upper features a never before seen marble print that bleeds a gaudy vibe. A Pogba logo features on the tongue tab and seen in other of the Frenchman’s signature boots,  the words “POGBOOM” grace the heel tab.

The entire collection will be on display tonight at the Paul Pogba season 1 Collection launch in Los Angeles, see the flyer below for details. 



Last week Under Armour announced the release of their revolutionary Clutch Fit 3.0. Designed for playmakers, the latest from UA is wildly different from its previous incarnations.  The boot features a memorizing auxetic pattern upper that resembles shark sin.  The heel cup is dressed in a patented UA grippy coat which offers enhanced stability. Rounding out the tech upgrades is a redesigned sole plate, which offers increased flexibility plus traction for maximum stop and go movement.

The Under Armour Clutch Fit 3.0 oozes that “devil in the details” ethos, check them out up close and personal below.     

Want to cop? There are limited quantities but there are still a few sizes available at